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| Sponsors Win as IDRC Expands Staff for Unmatched Customer Service |
FOR IMMEDIATE RELEASE *** 05-01-01
Sales Manager Kelvin Tohar is IDRC's Newest Acquisition
Growth is an area where the IDRC has no equals. From two
events in 1998, six in 1999, ten in 2000 to 14 this year, the IDRC leads in
adding more events to support the nation's need for speed. Within the IDRC
organization, the staff expansion has mirrored the events. Today,
enthusiasts from around the country have become volunteers for the cause,
volunteers have stepped up to lend regular part-time support, a number of
part-time staffers have gone full time and the full-time staff has also
benefited from key additions within the last 12 months.
The IDRC's newest staff acquisition is Sales Manager Kelvin Tohar. According
to the IDRC's National Director Michael Ferrara, "Keeping all of our
sponsors pleased with their IDRC investment is our primary focus. It easy
for event producers to make great promises, delivering is another story for
many. We're in the business of delivering on our promises and that's why we
have returning sponsors that invest more and more each year. When you have
an expanding sponsor base, you need to expand the staff the services the
sponsors. We are happy that Kelvin has joined our team."
Kelvin Tohar is a 23-year old enthusiast that has worked within the industry
at retail, manufacturer and media levels. From 20/20 Autobody to
Speedoptions.com to Ichibahn, Kelvin has had he unique opportunity of seeing
nearly all facets of the sport compact industry before reaching 25. This
experience will prove invaluable as knowing the business side of retail,
manufacturer and media combined with being dead center in the audience
demographic will be paramount to success. Kelvin is the IDRC's newest staff
addition and can be reached at the office or by e-mail at
Kelvin@importdrag.com.
For more information, contact IDRC at:
IDRC, Inc.
21405 Brookhurst Street
Huntington Beach, CA 92646
(714) 593-0280 / (714) 593-0281 fax
info@importdrag.com
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